Automobile Magazine Endorses 'The Power of Print'
Readers of Automobile magazine will see a fully redesigned magazine today when their August issue hits newsstands, with a wider format size and a larger typeface. But it's the message from Editor Mike Floyd that will grab most of the attention from printers.
"There are many who question why print media even exists anymore," he writes in his column. "It’s understandable that some would ask. I know how important it is to have a strong Web presence, robust social media channels, and exciting video presentations and how vital a strong digital presence is to our future, but I will never stop believing in the power of print and putting more horsepower behind it. As long as I remain at the helm of this grand automotive adventure known as Automobile, the magazine will continue to be the ink and paper straw that stirs our editorial drink. And though we don’t pretend to have all the answers, we hope you’ll enjoy a spin in our new ride."