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From the Editor: Under the Radar

Trying to get by without promoting your in-plant is not the best survival technique.

June 2014 By Bob Neubauer
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At Charlotte Mecklenburg Schools, Alvin Griffin spends a lot of time leading task forces and sitting on committees. "It's important that they realize we are a source of problem solving," he declares. "Thinkers that also provide print and graphics."

"We need to be part of the conversation," adds Sarantakos. "When you are an afterthought, little concern is given to what value is being lost, what expertise is being lost and...what control is being lost."

And as for that "under the radar" strategy, Griffin points out, "Under the radar is great when you are planning a sneak attack, but a horrible way to support the corporate strategic mission."



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