From the Editor: Under the Radar
“If you are not looking for new avenues to expand what you can do and enhance your services, you are nothing more than some numbers on a budget. It is easy to mark out numbers,” points out John Sarantakos, director of the University of Oklahoma’s in-plant. “We have to be seen as valuable and indispensable to our companies.”
At Charlotte Mecklenburg Schools, Alvin Griffin spends a lot of time leading task forces and sitting on committees. “It’s important that they realize we are a source of problem solving,” he declares. “Thinkers that also provide print and graphics.”
“We need to be part of the conversation,” adds Sarantakos. “When you are an afterthought, little concern is given to what value is being lost, what expertise is being lost and…what control is being lost.”
And as for that “under the radar” strategy, Griffin points out, “Under the radar is great when you are planning a sneak attack, but a horrible way to support the corporate strategic mission.”
Bob has served as editor of In-plant Graphics since October of 1994. Prior to that he served for three years as managing editor of Printing Impressions, a commercial printing publication. Mr. Neubauer is very active in the U.S. in-plant industry. He attends all the major in-plant conferences and has visited more than 130 in-plant operations around the world. He has given presentations to numerous in-plant groups in the U.S., Canada and Australia, including the Association of College and University Printers and the In-plant Printing and Mailing Association. He also coordinates the annual In-Print contest, cosponsored by IPMA and In-plant Graphics.