A Wider World for George FoxOctober 2013 By Bob Neubauer
When he started working at George Fox University Print Services in 2011, Richard Silver was no stranger to wide-format printing. He had previously worked at a reprographics company specializing in wide-format.
“I learned how to be able to open up, tear apart and put back together plotters,” says Silver, manager of the Newberg, Ore., in-plant.
So when he learned that the Christian university was outsourcing all of its wide-format jobs, Silver saw a big opportunity.
“We could have this [service] here,” mused Silver, “and we could…provide a quicker turnaround time for our students and our staff who are ordering posters.”
In July, that dream came true when the in-plant installed an eight-color, 44˝ Canon imagePROGRAF iPF8300S inkjet printer and hit the ground running. In its first two months of operation, the wide-format printer cranked out 45 posters, Silver says, adding to an already busy summer for the operation.
“Over the past two years, our production has increased so much that this summer none of our equipment has sat idle for too long,” Silver reveals.
To bring about this business boom, Silver has been meeting frequently with department heads, assistant administrators and other key decision makers on campus to ask them how the in-plant can better assist them. His enthusiasm has encouraged more customers to give the in-plant a try. The new wide-format printer has only expanded this business.
Since adding the Canon iPF8300S, the in-plant—which employs two full-timers and four students—has been busy producing student posters for the colleges of business, engineering and nursing, none of which were customers before the plotter arrived. Silver says that once he shows departments samples of the various media the printer can print on—such as Tyvec, vinyl, canvas or window clings—their minds go to work and they come up with ideas they hadn’t considered previously.
“The array of different types of media that we can print on, that in itself is a great opportunity to sell the product,” he notes. To further increase business, Silver also plans to give presentations to classes with design and formatting tips for their poster projects.