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Heidelberg Launches Green Printing Portal

April 2009
Heidelberg USA has launched a new Web portal dedicated to exploring sustainable solutions for the printing industry. The portal addresses sustainable printing from three distinct perspectives.

• “Green Manufacturing” details Heidelberg’s environmental policy and green manufacturing processes, and lists environmental milestones achieved by Heidelberg.

• The “Green Printshop” section discusses Heidelberg products that can shrink an in-plant's environmental footprint by reducing paper waste, energy consumption, VOC emissions and ink residues.

• “Green Resources” compiles third-party tools and information on green printing and sustainability. It includes links to industry associations, environmental councils, carbon calculators, chain-of-custody certifications, government resources and information on green design. A subsection on “Making Green Claims” offers guidelines for distinguishing legitimate green marketing claims from spurious competing claims.

“Our goal in launching these pages is to establish a fact-based, green resource for the printing industry to help printers and buyers sort through the competing claims and discover the best path to sustainability for their businesses,” said Jörg Dähnhardt, director of product management for Heidelberg USA.

Click here to visit the sustainability Web portal.
 

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