From the Editor: You're Valuable. Prove ItSeptember 2013 By Bob Neubauer
Your in-plant keeps an eye on branding and logos to ensure they're consistent and never deviate from standards; your staff spots typos and fixes them free, before they are printed; you watch for mail pieces not designed within USPS specifications; you suggest design modifications to enable less expensive print costs; your internal billing process is far less complicated than what your organization will face after outsourcing; you ensure confidential materials never leave the organization and stay secure.
Benefits like these outweigh claims of lower costs from outside vendors who, let's face it, need to make a profit. So don't wait until you're challenged. Start listing your value-added benefits today.