Print Associations Launch Pro-print Campaigns

“Many people think that by forgoing printing they are ‘saving trees,’” says Bob Lindgren, President of Printing Industries Association, Inc. of Southern California (PIASC). “However, the exact opposite is true."

To combat this misconception, PIASC is launching its “Choose Print” campaign on January 17. The group plans to present the facts about the value and power of print, a recyclable, renewable and sustainable environmental choice.