Variable Printing A Tremendous Opportunity

In-plants are in a great position to take advantage of the benefits that variable data printing has to offer.

By Regis J. Delmontagne

Since it first appeared on the market in 1993, variable data digital printing (VDP) has gone through a remarkable evolution: From an impressive technology for which few people could figure out an actual use, it has become a central tool in creating an exciting new world of high-powered communication.