Sustainability Issues

Two Sides Survey: Paper and Print Is Highly Valued By the Majority of People
June 9, 2017 at 2:18 pm

Two Sides has published the key results of a global survey on the attractiveness and sustainability of paper and print. The following article concludes that there is a clear preference for print on paper across all countries and regions analyzed, likely indicating a more fundamental and human way that people react to the physicality of print on paper.

Top Five Greenwashers: Company No. 1 – American Water
May 1, 2017 at 11:20 am

Two Sides North America holds companies to accurate, verifiable claims regarding the environmental footprint or “greenness” of paper-based communications. Here we examine American Water's greenwashing attempts.

How Green Is Your In-plant?
March 16, 2017 at 11:45 am

With environmental sustainability viewed as "very important" to 55% of in-plants' parent organizations, in-plants are doing a variety of things to make their print operations greener. Our new research reveals what measures they are taking to be sustainable, the role of FSC certification and how in-plants are spreading the message that print does not kill trees.

Do Customers Still Think Your In-plant Kills Trees?
March 10, 2017 at 11:52 am

Print has gotten a bad rap over the years, with uninformed people insisting that it “kills trees” and clutters landfills. In fact, print is a far more sustainable process than many in the general public realize, as much of the paper used is made from recycled content and from trees planted by paper mills, and most ends up in a recycling bin.

The Carbon Footprint of Email (Is Quite Large!)
February 23, 2017 at 9:20 am

Establishing the exact amount of the CO2 produced by sending an email includes many variables: the energy it takes to move the email across the Internet, process it, view it, store it, reread it and, after some time, delete it. One email may indeed produce an insignificant amount of CO2 but when all those tiny footprints are measured at a global scale, the footprint becomes astonishing in size.