OVER THE past couple of years, the term “transpromo” has been popping up across the printing industry, particularly among in-plants, where demand for it is highest. What is transpromo printing, and why is it an attractive option for many companies and organizations? Transpromo is the addition of promotional or customer education messages to regular transactional documents, like bills and statements.
Des Moines, Iowa
MARGARET KLING began her career in the printing industry rather unexpectedly three decades ago. “I had a week-old baby at home,” recalls Kling, “and my sister-in-law wanted me to help out for two weeks, part time...[type]setting some name badges.” Glad to lend a hand, the self-described “stay-at-home mom” took the temp job at First Capital Printing, in St. Louis. There she made a discovery: she had a knack for typesetting.
The In-plant Printing and Mailing Association (IPMA) has appointed six regional coordinators to provide the organization with information on in-plant activities and opportunities in different parts of the country. The coordinators are: • Susan Aschim, supervisor of Graphic Services and Mail Services at Mt. Hood Community College, in Gresham, Ore. • Margaret M. Kling, Graphic and Production supervisor with EMC Insurance Companies, in Des Moines, Iowa. • Debbie Pavletich, manager of Graphic Services at Briggs & Stratton, in Milwaukee, Wis. • Bob Wamsher, printing manager at the Hershey Co., in Hershey, Pa. • Tonya Demerson, manager of Reprographics for the City of Denton, Texas. • Glenda Miley, manager of
After several in-plant jobs, Tim Steenhoek now heads up document management for ING, a financial services giant. By Kristen E. Monte When Tim Steenhoek began working for his school district's print shop in high school, he never dreamed printing would be his ultimate career choice. Now, however, as head of the Document Management Center for ING, one of the world's largest financial services companies, he wouldn't have it any other way. His Des Moines, Iowa-based operation provides ING with on-demand, variable data printing, as well as mailing and fulfillment. Steenhoek didn't just stumble into ING's in-plant; this self-described "technology freak" had been working to
Top 50 in-plants know the importance of having the right bindery and mailing tools. By Eric Martin Printing fabulous-looking work quickly and cheaply is all well and good, but having the finished product merely sit in your in-plant won't make customers too happy. The in-plants that make up this year's IPG Top 50 understand the importance of having the right bindery and mailing tools to get the job done and in the hands of customers as soon as possible. That's one reason Tim Steenhoek, head of Document Management for ING, in Des Moines, Iowa, integrates mailing and labeling with the basic printing
In the nine months since taking office as the 24th U.S. Public Printer, Bruce James says that, in his visits with the many dedicated workers on GPO's staff, he has been surprised to encounter a few who view the current falloff in printing volume as but a temporary setback. Deep down, they feel printing is sure to return to its previous volume once the economy revives. This is precisely the attitude Mr. James has been trying to change as he works to retool and digitize the 142-year-old in-plant for survival in the 21st century. I had the privilege of spending a few