David A. DeWildt

A new five-color press is just the beginning for Spartan Stores, which plans to expand its in-plant even more. Wander through any grocery store and you are likely to see thousands of dollars worth of printing. Posters line the windows, inviting shoppers to come inside; stacks of circulars greet them as they walk through the automatic doors; and multi-color shelf cards point out sale items. Then there are the endless ad inserts in the Sunday paper. Who designs and prints up all this material? For a group of grocery retailers in the Midwest, it's the in-plant print shop at Spartan Stores. Forget

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