George Craig

Relocating is never easy, especially when you're one of the country's largest in-plants. But that's what University of California-Berkeley Printing Services is facing, after 65 years in its facility. By Cheryl A. Adams A stone's throw from downtown Berkeley, Printing Services at the University of California-Berkeley has sat conveniently across the street from campus since the 1930s. While the student protests of the '60s were making national headlines nearby, the in-plant was churning out growing volumes of print while slowly expanding its equipment arsenal. Today it is the largest university in-plant in the country, according to IPG's Top 50. After 130 years of operation,

In-plants are cautiously examining e-commerce offerings. But many aren't ready. And others already offer the same services. You might expect a state-of-the-art in-plant like the Brigham Young University Print and Mail Production Center to have all the latest e-commerce solutions in place. But look all you want; you won't find Noosh, printCafe or any of the other e-commerce vendors in BYU's Provo, Utah, facility. Instead, BYU uses a home-grown solution to provide online ordering for business cards, letterhead and stationery. "The whole bottom line is, there's nothing new in what these guys have to offer," says Director West Barton of today's crop

In-plants have found that showing off their capabilities to customers and senior management helps generate new business. Learn how UC-Berkeley went about it. One of our primary obstacles at University of California-Berkeley Printing Services has been exposure to, and physical presence with, our customers—and, more importantly, those qualified campuses and agencies with whom we should be doing business. U.C.-Berkeley Printing Services works for all nine U.C. campuses, three national laboratories (federally funded but administered by the university), several of the 20 California State Universities and a number of state agencies. Print buying within our system is not mandated; therefore, we must maintain

University of California Printing Services Berkeley, Calif. Annual sales/budget: $15,877,189 Full-time employees: 186 Jobs printed per year: 5,000 To satisfy the printing needs of some 140,000 University of California students attending nine campuses across the state, University of California-Berkeley Printing Services has needed to be flexible. According to George Craig, printing services director, there have been many changes over the years, especially with the emergence of digital technology. Craig recalls bringing in photocomposition and computer business management systems in the '80s, before moving to the direct-to-plate processes and computer-controlled presses of today. Through it all, Craig says, his staff has excelled at adapting to the changes.

University of California, Berkeley Berkeley, Calif. University of California-Berkeley Printing Services has a long and distinguished history as the main provider of printed materials for the school. According to George Craig, director of printing services, the university created its first print shop in 1874 in the basement of an early administration building. Up until the 1950s the printing department was combined with the publishing division. When the printing needs of the school became too great, a separate department was born. "It was recognized as an early requirement and has grown since," Craig says of the printing department. Since those days back in

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