Becoming Your Marketing Department's Go-To Partner
Sponsored by: Canon Solutions America
Speakers: John Foley, Jr., CEO/CMO, interlinkONE and Grow Socially
There's one compelling question that many in-plants consistently struggle to answer: How can my department thrive – and even grow – in the face of a changing media landscape and the threat of outsourcing?
The answer can range from depressing to promising, depending on how you approach the challenge. The solution to this presents a shiny silver lining. By increasing your department's role and offering value-added services, you can shift from the business costs to the business assets column.
In this can’t-miss webinar, John Foley, Jr. will walk you through how to do just that. Attendees will discover the value in a name and gain an understanding for what a “Marketing & Communications Provider” is and why they should care. Additionally, John will share a wide range of services that in-plants could start to offer, and how to partner with the marketing department.