The pace of change is accelerating, and attendees of the recent Association of College and University Printers conference learned how to shift their thinking to better prepare their in-plants for the future.
Printers are partnering with brands to create a retail experience so compelling that consumers want to share it with their networks on social media. By thinking unconventionally you can develop compelling signage and printed displays able to trigger authentic, user-driven conversations on social media that drive traffic back to the store with a few key steps.
The new RICOH Pro C9200 and C9210 Graphic Arts Editions provide an affordable, predictable way for businesses to maximize revenue due to its uptime and reliability.
Did you know that paper absorbs moisture in the air, which can impact printing quality? To understand more about the importance of humidity in the printing industry and what you can do to control it during your printing process, here’s a short guide on paper in relation to humidity.
When Bronco Printing Solutions at Fayetteville State University held an open house on April 6, it wasn't just to show off the in-plant's new equipment.
This was a busy week for University of Oklahoma Printing Services as technicians finished installing a digital printing device so new that no other printing operation in the country has one yet.
The University of Southern Indiana installed a Xerox Versant 180, which replaced an older two-color offset press as well as an older Xerox color production machine. The shift, Director Terri Bischoff says, has allowed Creative and Print Services to become much more nimble.
New research from Idealliance reveals that nearly half of those in the printing industry expect first quarter 2018 sales to exceed those of the same period last year. The robust economy is expected to help industry sales grow 2.0%-3.0%+ per year over the next three years.
As interactive print continues to improve, printing can be enhanced when it incorporates technologies such as QR code, Augmented Reality and Virtual Reality experiences.
By adding technology, you can draw attention to your mail piece. Direct mail can be a powerful marketing channel. Check out four ways to add technology.