Tips for Finding Third-Party Fulfillment

When it comes to order fulfillment and customer service, most multichannel marketers keep it inhouse. Just 20% use an outside service for fulfillment, according to Multichannel Merchant’s Outlook 2010 Survey on Operations & Fulfillment, and only 4% of respondents that don’t are considering it.

About the same percentage of survey respondents (22%) use an outside provider for call center services, while 14% are considering it.

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