FSC Certification: ‘A Good Investment’

At Yale Printing & Publishing Services, FSC stocks are clearly marked with green labels. More than 30 percent of the in-plant’s papers are FSC certified.
In-plants that have earned chain-of-custody certification say it has brought many benefits and improved their image as a sustainable partner.

For in-plants eager to show their commitment to their organizations’ sustainability policies, earning chain-of-custody certification from the Forest Stewardship Council (FSC) has been worth its weight in gold. Sustainability has become a critical strategic initiative, particularly at universities, and becoming FSC certified has helped many in-plants show their support of this goal.

“Our campus is very sustainably minded,” notes Brian Wadell, director of Repro Graphics at the University of California-Davis, “and we thought, ‘let’s go ahead and do this so that we can be part of that effort.’ “

“It helps us align ourselves with the vision of the university,” agrees Jason England, project leader at Yale University Printing & Publishing Services, in New Haven, Conn.

“We wanted to do our part to be responsible stewards of the world’s timber, but also participate in our [university’s] sustainability program,” explains Bill May, director of Printing Services at the University of Alabama, in Tuscaloosa.

Getting FSC certified became simpler a few years ago when Printers Green Resource LLC launched its InGreen group certification program for in-plants. So far 22 in-plants—including Yale, UC Davis and the University of Alabama—have taken advantage of the program, which allows U.S. in-plants with annual print sales of less than $5 million to get FSC certified for a much lower rate.

“It costs us about half as much to have the certification with InGreen than it was costing us to do it on our own,” affirms Waddell.

At the same time, InGreen handles many administrative and compliance requirements, such as documented procedures and training, simplifying the process for busy in-plants. It also provides marketing support.

“The InGreen folks, they’ve been great,” lauds May.When the in-plant does an FSC job, it must send InGreen a PDF showing placement of the FSC logo. May says the group has been quick to approve the files, so production can proceed.

Related story: FSC Certification: Is It Worth It?

Bob has served as editor of In-plant Graphics since October of 1994. Prior to that he served for three years as managing editor of Printing Impressions, a commercial printing publication. Mr. Neubauer is very active in the U.S. in-plant industry. He attends all the major in-plant conferences and has visited more than 130 in-plant operations around the world. He has given presentations to numerous in-plant groups in the U.S., Canada and Australia, including the Association of College and University Printers and the In-plant Printing and Mailing Association. He also coordinates the annual In-Print contest, cosponsored by IPMA and In-plant Graphics.
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