Targeting the Right Markets for Inkjet Growth
Sponsored by: Canon Solutions America
Speakers: Robert Radzis, Chief Customer Officer, SG360°; Jeremy Hess, Director of Sales and Marketing, Business Development Group, Gasch Printing; Jake Bruhnding, Director of Business Development, Impact; Barb Pellow, Group Director, InfoTrends
As with any technology, success in the inkjet market begins with understanding that it’s not the technology itself that makes the difference—it’s the solution that you build around it. This is precisely what’s so exciting about inkjet technology… It opens up new opportunities for print service providers.
During this webinar, you will hear from users of inkjet technology who have created solutions to effectively address the needs of targeted customers while growing their businesses.
Key areas of focus include:
- Targeting the right customers (direct mail, transactional, publications)
- Developing the right solution to meet clients’ needs
- Selling the value proposition
Sponsored by Canon Solutions America
Click above to view this free webinar today!